SEO - Search Engine Optimisation

Your online traffic is just about to get a lot better.
Search Engine Optimisaton is not a myth but a must.

Develop your online marketing strategy

Search Engine Optimisation (SEO) and Search Engine Marketing (SEM) are vital investments in your business. We can help you develop a strategy suited to your needs and budget that will help your website meet your business objectives.

Search Engine Ranking:
If you're not in the Top100 listings, you don't exist. If you're not in the Top 30, you're probably losing business.

This is perhaps the most important part of a web site marketing strategy.

Search engines are the way most people find a web site. Being well-placed in the search results can make a tremendous difference in the number of visitors you get.
How do you think people will search for your web page? The words you imagine them typing into the search box are your target keywords
If your site is not in the top 30 listings of the major search engines and directories for your most important keywords, you are not going to get the traffic you deserve.

Bulk submission to many search engines does not affect the locations achieved - you may find your site at the bottom of all.

Search engine placement is the first, most valuable, and most cost-effective item in web marketing budget.

We have a team of expert in website submission and website top ranking. 

Search engine optimisation

Search engine optimisation is a process that helps your website rank as high as possible in search engines. With 90% of all Internet users using a search engine to find information, ranking in a search engine needs to be a important part of your online marketing strategy. As one of Australia's largest search engine optimisation companies, Melbourne IT works with a wide-range of customers to help them achieve long-term high rankings in a variety of search engines.

Effective "Search Engine Optimisation" is achieved with the proper selection of keywords and key phrases relative to your business.

The importance of website optimization is getting your business to the top of the rankings in front of high probability type prospects that have the money to spend  and who have a  definite need in mind.

55% of internet purchases start with people using search engines and focusing their attention on the first 3 pages of those relevant search term listings.

Many businesses that are highly ranked are viewed as being industry leaders.

SEO EXPERTS NEED TO ACCOUNT FOR WHAT RESULTS THEY ACHIEVE NOT JUST IN THE SHORT TERM BUT OVER THE LONG TERM.

We developed a full on “RANKING ANALYSIS REPORT to account to clients not only for what page their website will appear, but under what relevant search term, what search engines, and a page count.

To me search engine optimisation is an ongoing management process of checking status, rechecking ranking status, along with continual submissions to all major search engines.

Statistics prove that 96% of the web developers in Australia and the world do not know how to get a site to the top of a search engine. They may be very good at web design but they are not trained in online marketing because search engine optimization is today a specialized skill outside webdesign.

In the organic listings field, there are three major search engines and about six minor ones. Google, Yahoo and MSN are considered the Big 3 as they each have their own unique spiders and ranking algorithms.

Successful internet marketing starts with gaining top positions in all major search engines that will attract more visitors, more customers and more sales.

And not just some key words but a variety of them which historically we know searchers will use.

Our organization has the tools to identify key word phrases that are always used by searchers looking your type of service and product.

This key word tracking system we implement, is very much part of the key word content written by our professional writers when your website is being newly designed or up graded?

Developing an optimized website will ensure 100% that the “Goggles” of the world.

Will know your website is relevant to what the searcher is looking for, and that, makes the word relevant, essential in the mix of things.

Here are some other key points:

• TOP 10 WEB PAGE OPTIMIZER
• KEYWORD DENISTY ANALYZER
• WE KNOW THE CORRECT KEYWORDS
• KEYWORD GENERATOR & KEYWORD LIST MANAGER
• SEARCH ENGINE SUBMITTER
• SUBMISSION REPORT CREATOR
• WE WRITE RELEVENT KEY WORD TEXT IN YOUR WEBSITE AND THAT INCLUDES HEADLINES AND SUBHEADINGS
• PLACING KEYWORDS IN THE SOURCE CODES OF IMAGES
• META TAGING SKILLS ARE ESSENTIAL
• A WELL WRITTEN TITLE TAG THAT IS APPEALING TO VISITORS AND SEARCHES ALIKE
• A WELL ORGANISED SITE MAP IS A MUST
• FAQ DEVELOPMENT PROGRAMES
• NEWS ITEMS OF RELEVANCE
• DETERMINING THE BEST LINKS
• A STREAMLINED SUBMISSION PROGRAME
• UNDERSTANDING PAGE RANK AND HYPERTEXT –MATCHING ANALYSIS